PSA’s can - and should - be every bit as hard hitting as a great Hollywood film. So we were so excited to see Darren Aronofsky pair up with the amazing Montana Meth Project to produce web videos that speak directly, and loudly, to the audience that needs it most. Teenage kids.
You’ve got something important to say - you’ve got a message that needs to be heard. So get real about your audience, get clear on your brand, hire great production talent. And then YELL IT FROM THE ROOFTOPS. As loudly, and as forcefully as you can.